Venezia made headlines recently by unveiling their new home kit for the 2024-25 season, designed by Nocta, a sub-brand of Nike owned by rap superstar Drake. Drake’s involvement with the club came as a surprise to many, as he was confirmed to have become an investor in Venezia after joining the ranks at APEX Capital, a global sports-focused firm. This collaboration led to Drake sponsoring the club’s kits for the upcoming season through Nocta, marking a new chapter for Venezia as they enter the Serie A.
Before the partnership with Nocta, Venezia had their kits supplied by Kappa, which had elevated the club’s fashion credibility with chic ensembles designed in collaboration with Bureau Borsche. The Kappa era saw Venezia make a statement with high-fashion photoshoots in iconic Venetian locations, showcasing their kits in a unique and stylized manner. However, the deal with Kappa came to an end, leaving the club without an official kit provider until Nocta stepped in.
Despite the lack of an official launch, Venezia took to the pitch in their new Nocta home kit for the first time during their match against Lazio. The kit features the club’s traditional colors of black, green, and orange, with a faint diamond graphic on the main body that resembles Nocta’s logo. The design includes a black button-up collar and orange and green trim, giving the kit a modern and sleek aesthetic. The transition from Kappa to Nocta raises questions about how the new kit compares to the previous offerings from the Italian sportswear brand.
It remains to be seen how Venezia’s new Nocta home kit will be received in comparison to the stylish designs produced by Kappa in previous seasons. While the Nocta kit retains the club’s colors and incorporates subtle branding elements, the overall aesthetic is a departure from the bold and artistic designs created by Kappa. Fans will likely be divided in their opinions on whether the new partnership with Nocta has elevated Venezia’s fashion status or if they preferred the previous collaborations with Kappa.
Venezia’s unveiling of their new Nocta home kit for the 2024-25 season marks a significant moment in the club’s history as they enter Serie A with a fresh look and a high-profile sponsor. The transition from Kappa to Nocta represents a shift in design philosophy for the club, with the new kit featuring a more minimalist and modern style. It will be interesting to see how fans and critics alike respond to this change and whether the Nocta partnership proves to be as successful as the previous collaborations with Kappa.
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